Northstar Group provides you with the market intelligence and customer insights you need to grow your business.

You can count on our process to deliver results.

Gather data

With over two decades of experience performing market research and analysis, we know the most efficient way to find or create the high quality data you need to guide your business.

perform analysis

We have the tools and expertise to get the most out of your data.  Combining financial metrics with customer opinions, we leave no stone unturned in our search for valuable answers.

uncover opportunity

We know our work is only valuable if it drives real results for your business.  That's why we always focus on opportunities and real world outcomes.  We're always working to unlock untapped potential in your business.

Globally Local

With operations based in Oklahoma City, Oklahoma, we serve clients in the US and abroad.  We understand that every local market is unique, but businesses are rarely confined by borders.  We aren't either.  We're ready to meet your needs, wherever that journey takes us.

Market Research Meets Financial Analysis

Understanding your customer is key.  But knowing how to measure the impact of customer opinions on your bottom line is crucial.  That's why we've combined our decades of market research expertise with the financial expertise of an in-house CPA.  We step all the way through the value chain with you.  We help tell the whole story: from the minute a customer forms an opinion about your brand, to the moment money reaches your bank account.  In a competitive business environment, you can't afford to not be informed.

Creating Value

Knowledge is worthless if it doesn't drive profitable business outcomes.  We understand this, and that principle is embedded into every project we do.  We work to maximize the impact of your investment to create the most value possible.  We don't just file a report and call it a day; we're there for your business through the entire process, up to and including implementation.